VOCAL FOR LOCAL IN TEXTILES AND FASHION


The pandemic caused by COVID - 19 has affected the economy and has led to winding up of many businesses. In the present time, it has become the need to focus and promote local businesses.
In the fashion world, every designers and brands rely on artisans, it has now become necessary to support our local artisans for their incredible skills. We all know that India is rich in history, culture and resources and every state in India has their own textiles. 
If we see in terms of fashion, we can say, fabrics that we use for making fashionable garments are till now being sourced not from local manufacturers. Now, it is time to support our artisans and their skills through fashion and style. If we can wear designed garments according to the seasons, we wear colors according to the seasons, then why are we not wearing Indian fabric garments which are the most suited to the Indian climate. It is now time to raise our voice for local, not only by speaking and designing Indian fabrics but we can show love to our craftmanship and local artisans through styling and influencing people by wearing local garments.

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